I'm Becca, a designer focused on growth and problem-solving, with users always at the center of my work.
I specialize in product thinking, interaction, visual design, and user empathy. My crisp execution of visuals + prototypes— from paper sketches to polished designs — carefully balances business goals with engineering constraints to drive user success.
At Greenphire, I lead the design of Payment, Travel, and the Participant Mobile App. My focus on retention and expansion helps create a streamlined experience for everyone involved in clinical trials — from coordinators to participants.
As a senior product designer at Clover, I focused on user activation and onboarding for core offerings like Digital Direct Sales and the Customer Mobile App, helping small businesses effectively build and reward their customer base.
My design approach draws from my diverse background in graphic design, advertising, & marketing. I've collaborated with leading brands including Microsoft, AT&T, Verizon, and AMEX.